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international organisation that wants to spark awareness and debate on the great importance and potential of design. INDEX: wants to inspire the creation of new designs that improve the lives of many people around the world.
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INDEX: presents five awards worth €100,000 each within the following categories: Body, Home, Work, Play and Community.
  • BODY: this category comprises design and innovation related to the body, such as:
    Clothes, shoes, jewellery, body decoration, medicine, nutrition, appliances and aids used in treatment and care as well as body-related technology. Services related to care and strategies regarding vital processes and public health.
  • HOME: this category comprises design and innovation related to the home, such as:
    Architecture, interior design, lighting, furniture, tools and appliances for the home, utility systems, software and home computer, AV and communications hardware, etc. Services for the home and strategies for new ways of living and new forms of cohabitation.
  • WORK: this category comprises design and innovation related to the workplace, such as:
    Architecture and interior design, work tools, manufacturing machines as well as communications, control and management systems. Services for the workplace and strategies for work environment issues as well as strategies for organisational and managerial development.
  • PLAY: this category comprises design and innovation related to sport, play, leisure and culture, such as:
    The design of leisure facilities, tools, games and equipment used for sports, cultural activities and other leisure activities. Design of strategies, services and concepts within these areas.
  • COMMUNITY: this category comprises design and innovation of things that we share communally, such as design of and for public spaces, such as:
    Roads, public spaces and parks, infrastructure, means of transport, signage, mass media and communications. The design of strategies, services and concepts for society, networking and communities.

When choosing a category we ask that nominating bodies make qualified decisions as to which categories their nominations belong. Please choose the closest category if you cannot find an exact match for your nomination and note that the jury may transfer.



  • Professional design institutions registered as Nomination Bodies for the INDEX: Award. Professional design institutions are by our definition NON PROFIT design centres, design universities, design competitions, design organisations etc.
  • INDEX: Partner enterprises registered as Nomination Bodies for INDEX: Award. INDEX: Partners support, INDEX: financially or with services. To see our partners click here.
  • Members of the Jury. To be sure to have acces to our jury's waste knowledge of design to improve life we allowed jurors to nominate for INDEX: Award. However, members of the jury has not been able to nominate own design, and they will have to plea incompetency in judging designs nominated by themselves. Design created in a process where a juror in one way or another – as teacher, consultant og actual designer - has been involved done by jurors – and nominated by others - may be among the top 100 nominations – but can’t win an INDEX: Award.
  • Private individuals are everybody else, including commercial companies, who wished to nominate for INDEX: Award

Of the final 118 top nominees for the INDEX: Award, 90 will be selected from nominations submitted by professional design institutions, INDEX: Partners, and Jury members, and 10 will be selected from nominations submitted by private individuals.

Design teams seeking to be nominated for an INDEX: Award have the choice of either nominating themselves as private individuals or being nominated by a registered professional design institution or INDEX: Partner. However, the chances of winning an INDEX: Award is substantially higher if the nomination has been submitted by a professional design institution or an INDEX: Partner. 


Each registered professional design institution has been allowed to nominate a maximum of one design within each category, resulting in a total of five nominations.
Private individuals was also permitted to nominate a maximum of one design within each category.

In the final 9 out of 10 of the topnominations must designs nominated by Professional Design Institutions.


Designers, design teams, public and private companies as well as design students and design enthusiasts from all over the world. INDEX: has no set requirements regarding formal design education for INDEX: Award nominees. 

Nominated designs must have significantly improved life for the largest possible number of people or hold the promise to do so.
  1. Nominated designs must be tangible designs/innovation or intangible designs/innovation such as concepts, strategies or services.
  2. Nominated designs must be genuinely new, but previous publicising of the design is acceptable. 
  3. The nominated design must have been created in 1999 or thereafter.
  4. Nominated designs may originate from anywhere in the world. 
  5. Nominated designs must be original and may not infringe on the rights of a third party.

Designs failing these requirements will be excluded from the INDEX: Award.


The jury’s main concern is that the nominated designs are to have substantially improved life for a large number of people.

The definition of what improves life varies depending on geographical, cultural and economic background. INDEX: does not, therefore, stipulate any formal definition. Instead, we ask that each nominating body to clearly define in which way they consider the nominated design to have improved life.

Many improvements are not only positive and often have drawbacks. Others may be perceived as beneficial in some parts of the world but as negative in others. For this reason, INDEX: asks that all nominations, in addition to describing the benefits of the design, also describe any known disadvantages.

In evaluating the design for its assets in improving life, the jury focuses on:

  • Social, ecological, cultural and economic impact
  • Accessibility
  • Affordability
  • Flexibility and simplicity
  • User-friendliness
  • Optimism
  • Level of innovation
  • Future potential
  • Appropriate Aesthetics

All rights to the nominated designs belong to the designers.

INDEX: does, however, reserve the right to use without payment any nomination-related text and electronic materials (images, video, 3D, etc) uploaded to for INDEX: marketing purposes; including third-party marketing, e.g. in printed or electronic media. The nominating body must in advance ensure that these rights can be transferred to INDEX: with the permission of the designer. Failing this, the design will not be eligible for nomination.

INDEX: reserves the right to exhibit without payment the 118 top nominees for the INDEX: Award at the INDEX: Award Exhibition in addition to possible touring exhibitions both in Denmark and abroad. The nominating body must in advance ensure that these rights can be transferred to INDEX: with the permission of the designer. Failing this, the design will not be eligible for nomination.

All of the 118 top nominated designs for the INDEX: Award retain the right to use the designation: Top Nominated for INDEX: Award 2005.

Other designs nominated for the INDEX: Award must obtain written permission from INDEX: to use the INDEX: name.


The examples INDEX: uses in various information material of Design to Improve Life are not precluded from nomination for the INDEX: Award.


No fee of any kind has been required. This ensures that designs from the entire world are nominated without financial hindrance.

They supported INDEX: 2005


INDEX: 2005 partners were government institutions, private companies and foundations that support INDEX: 2005 financially and with services. Our partners were an integrated part of the development of INDEX: 2005
Without them, INDEX: 2005 would not have existed.

About INDEX: 2005 partners

Danish Design Year


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