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international organisation that wants to spark awareness and debate on the great importance and potential of design. INDEX: wants to inspire the creation of new designs that improve the lives of many people around the world.
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INDEX: Award is the biggest design awards in the world. A total amount of €500.000 is awarded to the winners of this great design event. The international INDEX: jury chooses five designs which they feel have improved the lives of a vast number of people within the last five years. The five categories are: Body, Work, Home, Play og Community.

At the first INDEX: Award in 2005, LifeStraw won in the Body category. INDEX: spoke to Torben Vestergaard-Frandsen, who is the idea man behind LifeStraw.

How did INDEX: influence your work with LifeStraw?

“Winning the INDEX: Award gave us a media coverage that we never before achieved with any of our other products”, says Torben Vestergaard-Frandsen, and continues: “The interest for LifeStraw has been enormous, since we received the award, and we know that the market is out there. We just need to perform some large field tests on LifeStraw, before we can hit the market. Although INDEX: has helped boost the interest for LifeStraw, there is still a long way to go. It takes a long time to develop products like ours.”

LifeStraw gets a sister

“There are 3-4 billion people in the world that need clean drinking water. We will be disappointed, if we do not sell at least 10 million LifeStraw a year. LifeStraw is also scheduled to be followed by a sister product – a domestic filter that can clean the water at home with the family”, says Torben Vestergaard-Frandsen. “As soon as the development of LifeStraw is fully complete, it will be relative simple to develop the domestic filter. I can only conclude that INDEX: has been a pat on the shoulder and a recognition, which have inspired us for the future work and the journey with the development of LifeStraw.”

Besides LifeStraw, Vestergaard-Frandsen is currently working on developing a ArsenicStraw. In Bangladesh alone, 50 million people are poisoned by arsenic in the ground water. The arsenic appear in layers in the ground and mix with the water, when wells are being dug. These arsenic layers exist in all the major Asian rivers, such as The Ganges, Mekong etc.

Read more about LifeStraw and Vestergaard-Frandsen on

They supported INDEX: 2005


INDEX: 2005 partners were government institutions, private companies and foundations that support INDEX: 2005 financially and with services. Our partners were an integrated part of the development of INDEX: 2005
Without them, INDEX: 2005 would not have existed.

About INDEX: 2005 partners

Danish Design Year


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